Shopify Blog

Auto-schedule Social Media Posts: Facebook Instagram AutoPostr App Review and Tutorial

4.9(587) - Marketing

Social media is a great way to connect with your customers, whether it is by uploading product images, responding to customer enquiries and keeping them informed of new updates to your brand. Trying to manage your social media schedule and still run a business can be tricky, which is why you need the right app. 

The Facebook & Instagram AutoPostr Shopify app by PostStudio acts as a social media manager by auto-posting your scheduled posts to your social media. Using the Facebook & Instagram AutoPostr Shopify app, Shopify store merchants can now create, schedule and upload as many social media posts as they want based on selected collections. You can also upload videos using its product video maker. 

With the Facebook & Instagram AutoPostr Shopify app, you don't have to worry about missing scheduled posting times. Consistency in social uploads would also allow you to reach more customers, which eventually converts to more sales. 

We have conducted a detailed app review of the Facebook & Instagram AutoPostr Shopify app focusing on its best features, ratings and pricing. You can find all of this and even a quick how-to tutorial by reading this app review.

Features & Quirks
  • Customizable Scheduling & Posting Options
  • Ease Of Use: It Takes Only 2 Minutes To Set Up
  • Maintain Your Existing Social Media Process
  • Preview Posts Before Scheduling
  • All Features Included
  • Huge Time Saver!
  • Easy Social Media Automation
  • Reach More Customers Daily
Full Tutorial & Review
  • Once the app is installed, you'll be on the dashboard. The dashboard looks simple, few top menu items: Campaigns, Settings, and Help. Again, as with almost every other app, you can find a live chat in the bottom right corner. 

  • The first step is app setup, and on this page, you need to connect your Facebook and Twitter accounts. To connect the Facebook page first, click on add account, and you'll be redirected to Facebook. A new window should pop up where you need to confirm your personal account, don't worry, the app will only post on pages. On the next tab, choose your business page and click on next. Give necessary permissions and click on done. The app is now linked with our business page, click on ok, and we are back to the dashboard. 

  • Now it is time to connect your Twitter account with the app. The exact process as with Facebook, click on add account, and you'll be redirected to Twitter. The first step is to write your username and password and click on authorize the app. Ok, back to the dashboard, both of your accounts should be linked. 

  • Let's jump to the campaigns tab, click on New campaign, and a new window should pop up. In this window, you should choose the type of campaign. Only one type is available to select the Random product poster - post a random product every day to your audience on Twitter or Facebook.  

  • On a new page which is campaign setup, the first step is to choose the name of the campaign.

  • Next in line is the Posts schedule; choose the day and exact hour when you want the app to auto-publish your posts. Click on the button here, and a drop-down menu will expand. From the menu, choose the hour; you can choose more than one hour in case you want the app to auto-post more than once a day. You can choose only to post it on weekends or exclude weekends because you have some special weekend sales. 

  • The next step is Collection. A random product is selected from these collections each time the app sends a post on your Facebook page. You can actually make different collections for each day of the week so that you can have more control over the products posted on the page. 
  • The last step is to choose the page you want to post; you can't choose both Facebook and Twitter. It needs to be in separate campaigns. Starting with Facebook from the drop-down menu, choose your Facebook page. A new field pop-up for the post template, and on the right, you can see how the post would look on your page. While the template is ok, if you want some other ideas, click on Template ideas right under the text box. Write your caption and include some cool emojis. Did you know that Emojis in a tweet can increase engagement by 25.4 percent, and emojis in a Facebook post can increase the number of likes by 57 percent and the number of comments and shares by 33 percent? Crazy that people are avoiding it. 
  • Ok, that is it from the Facebook campaign; scroll up and click on save and publish. Your Facebook campaign should be up and running; go back to the app dashboard. 


Check your Facebook page after your scheduled time to confirm your post has been published; it should be there.

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While we loved that you can set your social media campaigns easily using the Facebook & Instagram AutoPostr Shopify app, as it saves you a lot of time in general, there are some things we didn't like. First, the app's design shows that the app is new, and it feels like we were testing some app in the beta testing phase. With some improvements, though, this app can be great.

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